Sales Qualified Leads
6 Ways to Leverage Remarketing to Produce SQLs
Learn 6 common remarketing techniques that will help you leave no stone unturned in your eternal goal of generating leads.
What's a Good Cost Per Lead?
Is it found in the breakdown by Industry or by Channel or some other benchmark altogether? Know what's good and not so good when it comes to cost per lead.
5 Tips for Optimizing Your CRM to Improve Your Bottom Line
Well-integrated customer relationship management software, or CRM for short, can help propel your business to new levels. Optimizing your CRM to connect the dots and reduce friction between sales and marketing is a major plus. In addition, optimizing your CRM helps align an organization with the achievement of common business objectives. There are many benefits to […]
[Case Study] It’s a Match: Lead ID Improves Campaign ROI
One advertiser reaches new prospects, scores fresh qualified leads and boosts campaign results with Brief Media’s Data Match.
How This Campaign Produced a 25% Lead-to-Sale Conversion Ratio [Case Study]
See how one midsize company in the veterinary space partnered with Brief Media to fuel a handraiser campaign and generate high sales conversions.